Raising the quality of consultations
Helping stylists explain colour, neutralising, recovery and home care in language the client can act on.
"Innovation Centre" NGO
Education, practical materials, support for stylists and a client culture of care after colouring, in one professional environment.
Mission and vision
The Centre brings together stylists, educational formats and clear client protocols so that coloured hair receives care built on a colourist's logic.
Helping stylists explain colour, neutralising, recovery and home care in language the client can act on.
So that care after the salon is as professional as the colouring service itself.
Values
Five principles that set the tone for the educational materials, consultations and work with stylists.
Practices that can be repeated in the salon and at home.
Explanations through hair structure, tone and how the care works.
No scare tactics, no manipulation, no misleading promises.
Education and visibility for women working in the profession.
New formats for training, consultations and the bridge to products.
Directions — Education
The Centre takes a stylist from the basic logic of colour to practical consultations and materials they can give the client after the treatment.
Short lessons on neutralising, tone, shine and recovery.
Structured modules for stylists who want to work systematically.
Working through a client case, home care and the protocol after colouring.
Team and stylists
Each strand has its own role: colour, training, consultations, product logic and client support.
Educational methodology, neutralising, working with blonde.
Curly hair, porosity, the home protocol.
Video lessons, PDF materials, training scenarios.
Choosing care, explaining the plans and support after purchase.
Join us
Send an enquiry if you want to join the educational materials, consultations, local events or the Centre's professional community.
A gentle bridge to the products
The Centre does not separate education from practice: stylists teach on the protocols and products a client can repeat at home.
LUNÉVA Toasted Almond toning hair shampoo (beige), 300 ml
VELVET shampoo for coloured and porous hair, for gentle cleansing and colour stability, pH 5, Shampoo Velvet
Toning shampoo for colour maintenance LUNÉVA Orchid Ice, 300 ml
LUNÉVA Silver Shadow toning hair shampoo (Silver), 300 ml