Colour★★★★★
VELVET shampoo for coloured and porous hair, for gentle cleansing and colour stability, pH 5, Shampoo Velvet
Care goal
Toning and hair colour at home
Maintain your shade between salon visits: cool down blonde, refresh a warm tone or soften the colour without it feeling like fresh dye.
Products
What to take for tone and shade
Here are formats for different colour jobs: neutralising yellow, a soft beige refresh, warm nuances, shine and care that keeps the tone from looking dry.
Whole catalogue
VELVET shampoo for coloured and porous hair, for gentle cleansing and colour stability, pH 5, Shampoo Velvet
Colour★★★★★
Vanilla Luneva toning hair mask, very light clean blonde — Vanilla, level 10, neutral tone
Colour★★★★★
Truffle Luneva World toning hair mask, levels 4–8, cool colour temperature
Colour★★★★★
STRAWBERRY CREAM Luneva World toning hair mask, cool pink pearl against yellow tones Strawberry Cream, for hair levels 9–10, cool tone
Colour★★★★★
SAND blonde Luneva World toning hair mask in a cool shade Sand — levels 7–9, cool tone
Colour★★★★★
BEIGE ROSE Luneva World toning hair mask, light pearl with warm beige Rose Tan — hair level 10, neutral tone
Colour★★★★★
MOCHA MOUSSE Luneva World toning hair mask — levels 8–10, neutral colour temperature
Colour★★★★★
Pearl beige Luneva World toning hair mask with neutralisation of yellow tones Pearl Beige — levels 9–10, neutral tone
Colour★★★★★
Pearl blonde Luneva World toning hair mask against yellow tones, cool Pearl — levels 9–10, cool tone
Colour★★★★★
Pastel Pearl Luneva toning hair mask, pastel shade against yellow tones with a hint of pink Pastel Pearl — level 10, neutral tone
Colour★★★★★
RICH RED toning hair mask Bright red Crazy Orange, hair levels 7–9, warm vivid shade
Colour★★★★★
Iced Latte Luneva World toning hair mask for neutralising red tones — levels 7–9, cool tone
Colour★★★★★
Cold beige toning hair mask — Cold Beige, levels 9–10, cool tone
Colour★★★★★
CHOCOLATE toning hair mask — Chocolate, levels 5–8, neutral tone
Colour★★★★★
Barbados Cherry burgundy toning mask, levels 5–9, colour temperature: cool
Colour★★★★★
Caramel toning hair mask, hair levels 7–9, shade temperature: warm
Signs of a fading tone
When colour needs support
Colour rarely “goes wrong” in a single day. More often it gradually turns warmer, goes flat or becomes uneven on porous areas. Home toning is not for a radical change but for a clean nuance and a well-kept finish between treatments.
01
Blonde turns warmer
After a few washes a yellow or golden cast appears, although the tone started out cooler.
02
The shade loses depth
The colour seems to be there, but it looks flat: the nuance, the shine and the soft transition along the lengths are missing.
03
The tone goes on unevenly
Porous ends take up pigment faster, so one area seems cooler or darker than another.
How to build the ritual
A ritual for colour
Start with the direction of the shade, not with a product name: cool blonde, a beige finish, a warm nuance or a soft refresh. After the tone add shine or care for the ends, because dry lengths make any colour look cheaper.
-
01
Identify the base
Assess whether your hair is light, warm, porous or already carrying a built-up cool tone.
-
02
Choose the tone direction
A cool, beige or warm nuance is best chosen for the real shade of your lengths.
-
03
Add a finish
Shine or care for the ends helps the colour look more even and more expensive.
FAQ
Answers before you buy
Where do I start when choosing a colour?
With your hair’s current base: how light, how warm and how porous it is, and what finish you want — cool, beige or warm.
Can I tone my hair at home without a stylist?
You can, if the job is gentle: maintaining a nuance, removing excess warmth or refreshing the finish. For complex correction a stylist consultation is better.
What if my hair is porous?
Porous lengths can take the tone more intensely. Start carefully, do not leave the product on too long and add care that evens out the surface.
Why does the colour look dry?
Often the problem is not the pigment but the hair surface. If it is rough, the tone looks matte even when the shade is chosen correctly.
Can I mix different toning masks?
Better not to mix without a consultation. It is safer to choose one shade direction and add a separate finish for shine or softness.
When should I switch to the Shade Quiz?
If you are unsure between a cool, beige and warm finish, the quiz helps narrow the choice so you do not buy a random tone.